- Technology platform provides access to aggregated data from more than 18 million travellers per year
- Extensive combined data analysis to provide accommodation partners over 2,000 reports with unparalleled insight into global flight passenger behaviour to optimise solutions and savings for customers
Barcelona, 28 September 2017 – eDreams ODIGEO today announces that it has completed the integration of budgetplaces.com, which forms part of the company’s strategy to diversify into new revenue streams through offering dynamic packages to customers (flight + hotel). In addition, eDreams ODIGEO is launching a new technology platform through which accommodation providers can have access to more than 18 million travellers annually.
As the leading flight retailer in Europe, eDreams ODIGEO collates a wide range of aggregated data which provides its accommodation partners with extensive insights on traveller trends, behaviour and specific destination preferences. Over 2,000 reports are shared with hotels, boutique properties, self-catering apartments and privately owned properties to enable them to provide the most personalised and best possible service to customers through tailoring their accommodation offering to meet consumer demand. Accommodation partners who sign up with eDreams ODIGEO will also have access to ODIGEOConnect.com which allows partners to more easily manage their rates and inventory.
eDreams ODIGEO has also expanded its lodging inventory for Dynamic Packaging (Flight+Hotel) through securing a number of direct contracts with hotel chains and accommodation partners. Globally, eDreams ODIGEO now works with over 1.5 million hotels, boutique properties, self catering apartments and privately owned properties worldwide through a diverse source of inventory and direct contracts, meaning customers have access to a range of dynamic packages, making eDreams ODIGEO the “one stop shop” for holiday makers. Travellers in 44 countries will benefit from savings of up to 30% if they package their flight bookings with one of the accommodation products offered by the Group’s four online travel agency brands – eDreams, Opodo, GO Voyages and Travellink.
Quentin Bacholle, Chief Vacation Products Officer at eDreams ODIGEO says “Thanks to the innovative technology that we have integrated into our accommodation platform, we can now offer our customers a better product range, and cheaper prices, when booking their Flight + Hotel in one transaction. This has also been a great opportunity for us to strengthen our partnerships, by being able to share a large volume of aggregated data and trends so that properties can better adjust and customise their offer. We are experts in helping people travel to any destination in the world, and now we also want to take advantage of the detailed insights we receive to ensure that those who travel with us can find a tailor-made accommodation proposal to suit their needs”.
About eDreams ODIGEO
eDreams ODIGEO is one of the world’s largest online travel companies and one of the largest European e-commerce businesses. Under its four leading online travel agency brands – eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo – it offers the best deals in regular flights, low-cost airlines, hotels, cruises, car rental, dynamic packages, holiday packages and travel insurance to make travel easier, more accessible, and better value for the more than 18 million customers it serves across 44 markets. eDreams ODIGEO is listed in the Spanish Stock Market.